In Malaysia, copywriting has always been considered an essential skill, especially in writing ads. The goal is clear and straightforward: turn prospects into customers through words. Copywriting is not merely words strung together to describe your business. It’s the art of crafting words solely for the purpose of conversion. The secret element to the revenue
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Copywriters are found in abundance. Exceptional ones, though, are extremely rare. Even in the most respected ad agencies, few can bolster sales with accuracy and potency that wins customers’ heart. I’ve worked for some of the best copywriter around. They imply plenty of hacks who are able to cobble together relevant information to create cash-magnet
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Let me get this straight about digital marketing Malaysia: Nobody tells you the right way to get started. So, here is the guide – the meaty-1864 words to walk you through to the road of digital marketing glory. Read on. What is meant by digital marketing? With boundless access to the internet, marketing has evolved
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Are you looking for a career in copywriting? Get a full scoop of the copywriter job description here before sending your resume. This is the ever-present copywriter job description you probably have seen; write copy. However, there is more to that. A copywriter is the one that creates engaging content in various channels. He is
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“Copywriting are all come from your head, dude,” they said to me. Some people are religiously believed copywriting is a gift from God. It descends from Heaven and pass down from generations to generations of mighty wordsmiths who work in this industry. Business owners or even marketers believe this too. Just because they created
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You might agree with me on this: “Without some hard-hitting, emotional artillery copywriting, your product, your services, or whatever you sell online won’t get noticed” That’s universally true. However, you might need to understand this too; poor home page copy = poor sales or leads. Although there are other factors come in the mix, clear and convincing
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What is branding’? It’s not as obvious as it sounds. Apple undoubtedly qualities, as do the likes of BMW, Avon, and Gucci. But what about Emma Maembong? Or Azizan Osman? What about Lionel Messi, Facebook, TV3 or Hausboom? Are you a brand? To understand this, we need to get to the bottom of the brands
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