Disappointed with the old marketing strategy for your manufacturing company?
Spent thousands of money on banners telling about your manufacturing company and just a few in return?
Aren’t you just tired of the ambiguity of your marketing strategy, which ads bring you the most revenue?
Don’t give up yet!
One ultimate answer is digital marketing and SEO.
What is SEO?
SEO or Search Engine Optimization as its name implies is the strategy to get website visitors.
The data, the keywords will be optimized for your advantage, in this case, your manufacturing company’s advantage.
Reasons Why Manufacturing Companies Need SEO
- 93% of online experiences start with search engines (Source)
- 95% of search traffic goes to the first page of search results (Source)
- 70% of clicked search results are organic (Source)
- An estimated 1.8 billion people in 2018 buy goods online. In 2021 global e-retail sales are going to grow up to 4.8 billion. (Source)
From 2020 onward, if you want your manufacturing company to be on the first page of Google search results, SEO for manufacturing companies will help you.
How Does it Work?
There are 3 ways SEO can help you.
1. Increase Website Traffic
Regularly updated blog with quality contents is one of the reasons why people would want to go to your website. SEO can do it for you.
With the right keyword, people will not miss out on your manufacturing company for sure.
2. Improve the Company’s Branding
Tired of having to spend billboard ads but not so much is coming back? Introducing – (or perhaps you already knew) Google and Facebook Ads.
These two are the billboards of the internet. Ads on the side of any website, or even video, they are taking control of it.
With SEO you have the control what these two can do for YOU. Your manufacturing company now can be on these two ads platform.
3. Gain Customers Trust
The customer’s feedback is your goldmine. You need to keep them beside you by providing the best service for them.
SEO will improve the customer’s experience.
A well-constructed website will answer your customer’s question straight away. It is like 24-hour customer service.
It smoothens the process, hence locking the customer into a loyal one.
Still not convinced of how SEO works? Read about SEO Strategies here.
1. Creates a list of keywords
Have you search something on google and there are a bunch of suggestions from Google?
The suggested words are the most searched thing on Google related to what you are looking for.
These are also known as keywords with a high click rate. SEO will get you the right keyword for your manufacturing company to get more clicks!
2. Meta tags
When you are searching on Google, you will see the search result. The blue link is your title, the sentence below is the description. Those are title tags. There are some Meta tags for you to note.
- Meta Keywords Attribute
- Title Tag
- Meta Description Attribute
- Meta Robots Attribute
All in which SEO agency is made to help you so your manufacturing company will be at the top of the search result.
Great content will bring a quality audience.
Write the relevant articles as content for your manufacturing company’s blog. Sprinkles targeted keywords in the article so Google can rank your website higher in the search engine result page.
Google rankings are affected by backlinks. So what is backlinks?
It’s one website linking to another website. Google looks at it as votes. The more of backlinks your website has, the higher you’re going to rank.
5. Social Media
Did you know, if the search result shows the result from years ago, there is a chance no one will click on it?
75% of search engine users don’t click past the first page, (Source)
Perhaps having regular updates will increase your traffic.
Having the audience to your webpage doesn’t necessarily mean they will be your customers.
However, with SEO, you will get the right customers to your website
Now that you have understood SEO strategies, you should know the benefits.
Companies that apply SEO will earn massive traffic to their website within 5 months.
Here’s the proof:
Don’t you want that?
If you do, contact us now for a free consultation on SEO for manufacturing companies.
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