TikTok has conquered the digital world as it reaches a larger number of active users, compared to Facebook and Instagram. With a total of million downloads in 2021, TikTok promotes multi-purpose services such as education, business, and entertainment videos. Thus, it is not an alienation for the business owners and micro-influencers to benefit from social
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Are you a business owner in Malaysia looking to a) increase revenue or b) raise brand awareness with Tiktok ads? This article has everything you need to know. The blistering growth of TikTok is a great cognizance to digital marketers aiming to explore ads it offers. TikTok is dominating the digital landscape, toppling down other
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You might be familiar with the term “landing page” if you’ve depleted a hefty amount of time on online advertising. But what is a landing page? And how does it work? Is it that important? The first step in building connection between your company and a potential consumer is through the conversion of a visitor
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How do you run a successful SEO campaign in Malaysia? Is it really that important to be ranked on the first page of Google? Every single day, prospects are looking for solutions to their problems on Google. Hence, it is crucial to ensure your business is ranked as high as possible to gain more visitors.
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Copywriting and content writing- sound the same right? But they’re definitely not. They seem similar but in many aspects, they’re distinguishable- not like blackberries and grapes, more like blackberries and raspberries- but adequately close enough. If you’re a writer, it’s extremely crucial for you to know the difference between the two forms of art so
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Social media engagement can be perceived as a welcoming party where the host creates a meaningful connection with its guests. In many successful businesses today, an impactful engagement can be seen when a brand’s audience is actively involved with its content. What is Social Media Engagement? Superficially, social media engagement is the interaction between
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In Malaysia, copywriting has always been considered an essential skill, especially in writing ads. The goal is clear and straightforward: turn prospects into customers through words. Copywriting is not merely words strung together to describe your business. It’s the art of crafting words solely for the purpose of conversion. The secret element to the revenue
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Knowing the important digital marketing trends in the year 2021 is crucial for many good reasons. By the way, I hope it’s not too late to wish all of you a very Happy New Year! From business’ perspectives, the year 2020 certainly has taught us one thing: Always have back-up plans. Many quickly realised the
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It is no secret that running a digital marketing campaign is essential to promote your business and products. As a business person, you must be aware that there could be thousands of people selling the same products as you. So, what can you do to lead the pack? What is the best way to launch
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In an effort to encourage businesses in Malaysia to go digital, the SME digitisation grant has been introduced to SMEs out there. This grant is limited to the first 100,000 SME only. So, hurry up because this is the perfect time for your business to move forward because digital marketing is the present and the
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